When is The Best Time to Send Abandoned Cart Emails?

About 67% of online shopping carts are abandoned before the customer completes the sale–that represents a significant amount of potential revenue that’s just one click away from being completed (and boosting your bottom line). Statistically, 75% of new store visitors who abandon carts will return within 28-days, while 53% of returning visitors will not. Abandoned… Read more

Are Homepage Sliders Helping or Hurting Your Website?

Ah, yes . . . the age-old question: should you or should you not use a homepage slider? While sliders (or “carousels”) are commonplace around the Internet their effectiveness is highly questionable. For example, we replaced a homepage slider for one of our clients with a product checkout section and saw a 35.9% increase in conversions. (See… Read more

5 Guaranteed Ways to Increase eCommerce Sales With Email

Junk mail, spam, inbox clogger, whatever you like to call those emails that go straight into the trash, they can leave a negative impression on us. Often, our own bad experiences with email marketing convince us that it doesn’t work. However, research proves that email marketing drives more conversions than any other marketing channel, including… Read more