Abandoned cart feature

So, you’ve recently launched your online store, you’re getting rave reviews from bloggers, and are giddy watching the number of unique visitors grow. Life is good until you realize that the majority of those customers have abandoned cart issues. They are not completing that final necessary transaction which happens to be your livelihood. In fact, […]

homepage tips for outdoor enthusiasts

While meandering around the web, I came across BuzzFeed’s article, “31 Amazing Online Stores You’ve Never Heard Of.” Sweet. I love amazing online stores. That’s when I found Alite. They specialize in awesome outdoor gear like backpacks and camping chairs, and Alite stands behind everything they make with a lifetime guarantee. Sure, you can buy […]

The Ecommerce Forum: 7 ways to Increase Customer Engagement

Successful ecommerce sites all have one thing in common: they know their customers.  Understanding your customers wants, lifecycle, using social media, UGC marketing platforms, and automated inbound marketing tools are great ways to successfully engage your customers. One of our clients, NW Explorations, knows their customers in and out. Because of this, we’ve been able […]

Most of us, at some point or another, have taken an English class. But just because you can locate a dangling modifier (which is, actually, pretty impressive), doesn’t mean you know how to be a marketing copywriter. In fact, no matter how awesome your grammar is or how wide your vocabulary, one terrifying truth remains: […]

I bet your website was awesome eight years ago. You might even think it’s awesome now. But you’d be shocked to discover how many brands are missing out on key opportunities to increase sales and reel in new customers. From terrible button placement, to poor messaging, to non-responsive sites, there’s not a day that goes […]

Having a company blog is a great way to communicate your company’s brand and story to customers and be a thought leader in your industry, but using your blog as a training center will make your company stand out and recruit your next generation of top-notch employees. Millenials may be narcissistic, less trusting, and confused […]

Does your company sell products and services that cater to outdoor enthusiasts? Are you looking to expand your online presence? Owning a website is the first step to make your brand known. Becoming part of different social media networks is what is next. But are you starting to wonder whether to blog, or not to blog? Now that is […]

Whether you are an individual or a business, understanding social media can be intimidating and confusing. As with everything else in life, what works for others may not work for you. Here are some tips on how to market your content. Blog Write quality posts on topics that people are interested in. They can be […]

Keywords for websites and blogs are essential to be seen in a universe with over 644 million active websites. That’s why Search Engine Optimization (SEO) campaigns using keywords selection is vital to the ongoing success of a new website. But how does one choose the best keywords that potential customers are using? Choosing The Best Keywords […]

Writing blogs can either be a passion or a chore depending on your business and what you are trying to achieve. The goal is to gain viewers and attract commentators to your blog. By engaging the audience with questions that entice them to respond will add SEO to your website. Maybe you are taking part […]