10 Best Practices For Better Subject Lines

Ask yourself: when was the last time you opened an email with the subject line “URGENT!!!” or SOMETHING IN ALL CAPS? The answer is probably never or at least a long, long time. Over the years of sleazy spam hitting our inboxes, the general public has come to a collective consensus on what they should… Read more

When is The Best Time to Send Abandoned Cart Emails?

About 67% of online shopping carts are abandoned before the customer completes the sale–that represents a significant amount of potential revenue that’s just one click away from being completed (and boosting your bottom line). Statistically, 75% of new store visitors who abandon carts will return within 28-days, while 53% of returning visitors will not. Abandoned… Read more

5 Guaranteed Ways to Increase eCommerce Sales With Email

Junk mail, spam, inbox clogger, whatever you like to call those emails that go straight into the trash, they can leave a negative impression on us. Often, our own bad experiences with email marketing convince us that it doesn’t work. However, research proves that email marketing drives more conversions than any other marketing channel, including… Read more

Email Marketing: The Key to eCommerce Success

Back when the internet and email were new, hearing that little voice say “You’ve got mail” would send a jolt of dopamine straight to the brain. What new and exciting message were you receiving today? After decades of Nigerian prince scams, body part enlargement pills, and unsolicited spam flooding our inboxes, email soon morphed into… Read more