Custom Web Site Design
A custom web site design is one of the most important assets your company can have. For most businesses this investment is more important than any other marketing expense the company may encounter. This single piece of marketing will act as a brochure, product catalogue, and lead generator all while building the trust and confidence necessary to convert your traffic from visitor to customer.
A good web design portrays the brand of the company and the message it wants distributed. A great web site design does this while building confidence, trust, & assists the user in becoming a customer.
Call us at (888) 469-3022, or fill out a free website estimate, to speak with a senior team member or developer about your project.
Website Development
How your website is coded is equally as important as how it is designed. Scalability, search engine optimization (SEO), & the speed of your website are all affected by how well your website is developed. This is why it is so important that your site is created from the ground up with your keywords and market segments in mind. Website development experts commonly refereed to this as Semantic HTML and it is designed to ensure your site enforces the meaning of your content to both users and search engines, and not just the presentation.
Developing your website from the ground up also allows you to increase the overall speed and efficiency of your website. Website speed, especially in an enterprise solution, affects both your SEO as well as your conversation rates.The cleaner the code the faster your customer’s browser can render it as a website. Meaning the faster you customer can access pages that interest them.
Our Web Site Design Process
There is a saying in the military: Proper Planning Prevents Piss Poor Performance. A well designed website development process ensures your website is delivered on time and on budget. Here’s how we do it:
- Define the goals of the website. (e.g. sell products, drive phone calls, register for newsletter)
- Outline any desired functionality
- Decide on number of pages and their structure
- Review brand guide, and decide on color palettes, typefaces and image styles.
- Create custom website design templates
- Present to company for review and approval
- Slice website design files into HTML & CSS template
- Merge HTML with CMS Solution
- Set up and all custom programming features and tested
- Run rigorous beta testing cycle
- Present to company for review and approval
- Update DNS information and launch new site
- Monitor website analytics and make appropriate adjustments
Note how the creative process is a series of steps that build on one another, arriving at a final design and finished project through a rational, structured approach.
Want to see our work? Explore Our Portfolio
