Library Marketing

How to Make Your Library Website Mobile Friendly


Have you ever pulled out your mobile phone to find a new eBook, download some tunes, or find an event only to find that the content is ridiculously small? If so, then there’s a good chance the site isn’t responsive. Responsive web design automatically adjusts content to view optimally across a variety of devices (tablet,… Read more

Library Website Design
Library Marketing

8 Tips to Improve Your Library’s Website Design


During a recent presentation at a library marketing conference, I asked a group of about 150 library marketers: “How many of you like your library’s website?” Of the 150 people, just one lone librarian raised her hand. The rest looked around and nodded in defeated resignation–like, “Yup, we know our library’s website is outdated, but… Read more

eCommerce Resources

Optimizing Images: 3 Steps for the Non-Developer


We’ve all heard it time and time again, “A picture is worth a thousand words.” Images increase engagement and communicate a range of emotions and value to the viewer. With that in mind, it’s important that images on your site are high quality and look good on multiple screen sizes. This is where it gets… Read more

eCommerce Resources

10 INSPIRATIONAL ABANDONED CART EMAIL DESIGNS


We all know that making sure to send those abandoned cart emails is key to running a good business and even better for your bottom line. But sometimes, it’s hard coming up with a beautiful and engaging design. That’s why we wanted to showcase 10 inspiring abandoned cart email designs that you can steal and… Read more