eCommerce Resources

Optimizing E-commerce Websites


Optimization is Key to Website Growth Optimizing an e-commerce website is about creating relevant content and implementing good design. If a website is not fully optimized for search results, then sales opportunities are lost. Two of the most common issues involve the improper coding of pages and failing to create searchable content. Search engines such as Google and Bing… Read more

eCommerce Resources

Twitter’s expanding role in society


Twitter has changed over its seven years. Like any start-up, Twitter has gone through a few phases. The idea of creating a mini-blog post of 140 characters or less may have seemed odd at first, but the notion was quickly embraced. At first, those who joined Twitter were seeing posts from friends and “new” people… Read more

eCommerce Resources

LinkedIn – More than a networking resource


As of September 2013, LinkedIn reports more than 225 million acquired users, making it the most popular business network among professionals. LinkedIn is a great resource for business and networking. Just think when you meet someone new at a conference or you seeking a new client or are about to hire, one of the first places you go… Read more

eCommerce Resources

Blogging Requires Commitment


Blogging requires commitment. The vast blogosphere is easy to get lost in. This is why it is important to create a blog strategy. To get your blog noticed you will need to be diligent to get noticed and to develop a loyal following. Blogging requires a plan with clear goals and the commitment to follow through with… Read more

eCommerce Resources

Social media and being the center of attention


Social media is more than acquiring likes on Facebook or adding more followers on Twitter. As the author Malcolm Gladwell states, “what Twitter and Facebook are capable of doing is introducing a very large group of people to a [business], subject or an issue.” Chances are, if you are building a business, promoting your brand, or… Read more