About 67% of online shopping carts are abandoned before the customer completes the sale–that represents a significant amount of potential revenue that’s just one click away from being completed (and boosting your bottom line). Statistically, 75% of new store visitors who abandon carts will return within 28-days, while 53% of returning visitors will not. Abandoned… Read more
After a hard day at work and long commute home, you finally arrive at your front door, tired and worn out. Another countless day crossed off the calendar of life. Except for today, there’s something different. Today, there’s a package waiting for you on your doorstep, yet you don’t remember ordering anything. Then, like… Read more
Ah, yes . . . the age-old question: should you or should you not use a homepage slider? While sliders (or “carousels”) are commonplace around the Internet their effectiveness is highly questionable. For example, we replaced a homepage slider for one of our clients with a product checkout section and saw a 35.9% increase in conversions. (See… Read more
Bitcoin, Ethereum, Litecoin, Monero, Procoin, there are so many new forms of currency popping up it’s hard to keep track of, let alone wrap your head around. But with Bitcoin topping $4,000 for one coin (as of this article 8/15/17) and other cryptocurrencies on the rise, the question facing eCommerce store owners is, is it… Read more
Junk mail, spam, inbox clogger, whatever you like to call those emails that go straight into the trash, they can leave a negative impression on us. Often, our own bad experiences with email marketing convince us that it doesn’t work. However, research proves that email marketing drives more conversions than any other marketing channel, including… Read more
